Concord / Branding

 

Elevating the identity of a legal documents tech startup to reframe the category conversation from the idea of “contracts” to “agreements”; celebrating the collaborative element of humanity and the amazing possibilities we unlock together.

Our imagery set features a mix of portraits, moments created by agreements, and a rotating “artist in residence” – someone who has created compelling work through the combination of their human ingenuity and technology.

We built a set of motion design components for use on the actual Concord platform/product.